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Marketing, Public Relations and Government Affairs
23 Sep 2021
Job Opportunity: Marketing Manager (B2B)
Marketing Manager (B2B)
Our Client
A Global Leading FMCG Company
Bangkok, Thailand
Report to
Senior Marketing Manager

Job Scope: 

  • Develop effective Communication brief and plan and direct agencies in developing promotional materials, media and implementation. Direct research agencies and conduct Qualitative and Quantitative Research.
  • Develop and update consumer portrait, understands the in-store environment, contributes to category strategy, defines desired relative price, provides a recommendation to pricing and promotional strategy, proposes SKUs for key channels and key customers.
  • Ensure consumer centricity, applies Innovation levers, contribute and execute Innovation pipeline, maintain vibrancy via relevant renovation for his/her brands.
  • Contribute to the development and execute strong, functionally aligned brand plans. Track and monitor the performance, health and strategic alignment.
  • Contribute to the development, engagement strategies and creates relevant & memorable brand experiences. Works in partnership with communication agencies and ensures all brand communication contributes to enhancing the company image of a trusted leader.


  • Bachelor’s degree in Marketing, Business Administration.
  • Minimum 7 years of working experience in marketing preferably in FMCG brands.
  • Good command of English & Thai.
  • Good communication and presentation skills and can work independently.
  • Able to work under high pressure and have a self-starter attitude.