Responsibilities:

• Interpret consumer feedback and make clear recommendations on how to improve all elements of the mix throughout the mix development process.
• Ensure deliverables are insightful and clearly addressing business problem, leading to actionable next step.
• Influence and inspire brand strategy based on integrated data sources and expert in consumers understanding.
• Analyze and apply Market Information such as retail audit, consumer panel, and brand health tracker to identify opportunities for growth and guide business decisions.

Qualifications:

• Experienced or having appreciation in Brand Innovation (will be advantage)
• Bachelor degree from marketing or related field.
• Good project management skill.
• At least 2-3years experience in research related field or marketing.