Responsibilities:

• Monitor brand performance across markets, consolidate insights into regional reports, and recommend strategic adjustments.
• Collaborate closely with Directors and senior leaders across the region to align on strategic priorities.
• Drive brand strategies that balance regional impact with strong local market relevance.
• Identify emerging market trends and opportunities to enhance brand positioning and growth potential.
• Lead regional campaigns with a lead market approach to ensure scalability and consistent brand messaging across SEA.
• Adapt successful best practices across countries, tailoring them to fit local consumer insights and market dynamics.

Qualifications:

• Strong analytical mindset with the ability to translate consumer and market data into actionable strategies.
• Experience in medical marketing is an advantage.
• Minimum 5 years of experience in brand management, communication, and activation within FMCG or multinational environments.
• Proven collaboration and project management skills, including experience with product launches.
• Bachelor’s degree or higher in Business Administration or related field.