Web Analytics
Marketing, Public Relations and Government Affairs
11 Jun 2025
Brand Manager (Hospital) (100K-120K)
Position
Brand Manager (Hospital) (100K-120K)
Our Client
A Leading International Consumer Goods Company
Location
Bangkok, Thailand
Report to
Senior Brand Manager

Responsibilities:

  • Own and continuously improve the portfolio strategy.
  • Lead implementation of agreed projects in accordance with the project’s success criteria.
  • Be able to provide input for new product development and work with cross-functional teams in order to ensure a timely launch.
  • Business Development: manage P&L, competitive edge, achieve market share target, leveraging the various potential activation areas.
  • Drive IDA category awareness and own brand superiority to build brand superiority among HCPs. And drive HCPs' commitment ladder.
  • Effectively synchronize brand communication in all materials such as detail aid, brochure, leaflet, POP, and printed ad for both medical and consumer channels.
  • Work closely with both internal and external teams, including R&I, Demand & Supply, Trade marketing/medical channel activation, KOLs, Speakers, medical association, and agencies to ensure brand value and image are effectively delivered.

Qualifications:

  • Bachelor's or Master‘s in Medical, Food Science, or related fields.
  • Minimum 2-3 years in a medical marketing management role in medical marketing/consumer marketing in FMCG or Pharmacy/OTC environment.
  • Strategic thinking, strong communication, and influencing skills.
  • Strong customer or consumer orientation and has a passion for innovation.
  • Results-oriented, with a track record of establishing clear expectations and setting objectives.
  • Act speedily and efficiently to find solutions and be able to prioritize multiple tasks and deal with time constraints and stress.