Responsibilities:

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Analyze consumer behavior and adjust advertising and campaigns accordingly
• Oversee and approve marketing material, from website banners to hard-copy brochures and case studies
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Build strategic relationships and partner with key industry players, agencies, and vendors

Qualifications:

• BSc/MSc degree in Marketing or a related field
• A sense of aesthetics and a love for great copy and witty communication
• Demonstrable experience in marketing together with the potential and attitude required to learn
• Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns