Responsibilities:

• Ensures consumer centricity, applies Innovation levers, contributes and executes Innovation pipeline, maintains vibrancy via relevant renovation for his/her brands.
• Works in partnership with communication agencies and ensures all brand communication contributes to enhancing the company image of trusted leader.
• Contributes to development and executes strong, functionally aligned brand.
• Understands in store environment, contributes to category strategy, defines desired relative price, provides recommendation to pricing and promotional strategy, proposes SKUs for key channels and key customers.
• Tracks and monitors the performance, health and strategic alignment. Understands business impact and investment of her/his brand.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Minimum 5 years of experience in Brand Management from FMCG(MNC) is preferred.
• Strong in people & project management
• Experienced in end-to-end brand management, business planning, monitoring, analysis, and strategizing.
• Good command in English & Thai.