Responsibilities :
• Prepare overall marketing program and budget to support company sales and marketing objectives.
• Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; updating calendars.
• Set up and manage print and on-line advertising programs to generate leads and promote brand awareness.
• Oversee product catalogs, company profile and related marketing aids.
• Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.
• Multi-media presentations for internal and external use.
• Manage the preparation for industry events and trade shows.
• Maintained effective internal communications to ensure all relevant functions are kept informed of activities.
• Promotional gifts for clients and visitors.
Qualifications :
• Bachelor's or master's degree.
• Minimum of 3 years' experience in Fashion and Footwear products.
• Good interpersonal skill, open minded, energetic and proactive.
• Well organized and good in planning.
• Experienced in Marketing Communication will be advantage.
• Communication Skills: One of the essential qualities required in promoting a product and convincing clients to make purchases is the ability to communicate.