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Marketing, Public Relations and Government Affairs
31 Jul 2017
Job Opportunity : Trade Activation Manager (OTC) 150K - 190K
Trade Activation Manager (OTC) 150K - 190K
Our Client
One of the leading global healthcare companies
Report to
Sales Director


Primary Function / Primary Goals / Objectives:

  • To drive OTC channel activation program through distributor with the leadership to ensure short and long term sales strategies are applied by the team.

Major Responsibilities:

  • Develop and assist the consumer and distributor’s sales team in achieving their sales targets.
  • Co-ordinate between Consumer Marketing and Distributor’s sales team about the development of sales objectives, trade channel strategies and promotion programs and ensure their execution,
  • Achieve net IND sales, individual product sales target.
  • Prepare annual account plan and wet sampling plan.
  • Analyze the opportunities regarding to channel development, event trade marketing and trade exhibition, promotion effectiveness vs. competition.
  • Actively seek, identify and analyze market trend, business opportunities and improvement ideas for sales potential.
  • Provide support and develop PC team through field coaching, training programs, sales meetings, regular 1 x 1 communication with PC supervisors, and appropriate reward and recognition.

Ensure all business activities comply with the WHO code, Thai code, relevant Acts, legal demands, company’s code of conduct and ethical standards.


  • At least 3-5 years of practical experience in sales from an FMCG, OTC or pharmaceutical company
  • Experience in account and/or channel management and trade negotiations