Responsibilities:

• Ensures the company corporate design language and Company brand are protected and consistently applied in all marketing executions
• Plan marketing and branding objectives.
• Prepare and adhere to budgets.  Keep track of budget related to marketing and help the team stay within established annual budgets.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.  Gather and analyze customer insight.
• Nurture and enrich all external perceptions of the company and growth of market share.
• Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
• Take calculated risks based on data-driven analytics.
• Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
• Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.

Qualification:

• Bachelor’s or higher degree in Marketing, Communications, Journalism, Advertising or related field or equivalent work experience
• 7+ years of retail and trade marketing experience (direct experience in sports retail business is a plus)
• Extensive experience in Marketing, Branding or Digital Marketing with great commercial mindset and analytical skills.
• Ability to interpret data and drive value-added market/ consumer insights, budget management and obtain good understanding of return on investment.
• Experience in multinational companies and international business environment
• Full proficiency in English and Thai are compulsory