Marketing, Public Relations and Government Affairs
16 Nov 2018
Job Opportunity : AVP - Customer relationship management (120-140K)
Position
AVP - Customer relationship management (120-140K)
Our Client
One of leading fashion import company
Location
Bangkok
Report to
EVP – Business development & marketing
Responsibilities:
- Define, develop, and oversee CRM strategy within the context of the firm’s Offline and online sales and marketing objective such as E & S-commerce, and omni channel.
- Develop CRM program to build profitable, long-term customer relationships that drive customer retention and incremental sales to the brand
- Create customer analytics and behavioral reporting in cooperation with other team.
- Analyze customer data and create actionable and strategic plans to support marketing decisions.
- Be a CRM subject-matter expert on customer data, data architecture and new ways of executing CRM program.
Qualification:
- At least 15 years direct experience in CRM. Experience must include a combination of CRM/Database, Marketing, and Market Analysis, and a blend of proven strategic and tactical capabilities
- Multi-channel retail industry experience is strongly preferred
- In-depth knowledge of best practices, tools, and methodologies for marketing insights and analytics
- Active listening skills and ability to synthesize and interpret information and respond appropriately
- Strong leadership and coaching skills to build, and develop a high-performing team
- Demonstrate ability to prioritize, multi-task, and work with minimal supervision in a team environment.
- Strong organization skills with emphasis on being conscientious and detail-oriented